Birdeye Crosses Borders, Acquires Cube Online Down Under

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Birdeye has significantly expanded its global reach with its acquisition of presence in Australia, New Zealand and the United Kingdom.

Birdeye: Leading Review Management & Messaging Platform

Birdeye, the preeminent all-inclusive digital customer experience platform, recently acquired Cube Online (Cube), Australia’s premier client experience solution.

Boasting 3,000 businesses from the Asia-Pacific and Europe regions that rely on Cube for their success, this digital customer experience platform helps reputable brands stay connected with their customers. Through Cube’s services, such as online directory listings to generate reviews or post/monitor social media activity, local companies can benefit holistically by viewing every customer touchpoint. Consequently, after acquiring Cube’s assets, Birdeye now has an impressive 100K+ businesses globally and nearly 1,000 employees worldwide.

“We are ecstatic to formally introduce Cube as the newest member of our Birdeye family!” Naveen Gupta, Co-founder and CEO of Birdeye, exclaimed. 

“In the face of the COVID-19 pandemic, 65% of all customer interactions have shifted to digital, necessitating local brands and businesses to adjust quickly to this new normal. As customers increasingly seek convenience with their online interaction, it’s becoming ever more critical for companies everywhere to go digital – a reality that Cube understands. Our state-of-the-art Digital Customer Experience Platform is similar in functionality as Birdeye’s platform, making our partnership incredibly beneficial for worldwide businesses who wish to optimise their services digitally.”

Birdeye: Customer Experience Platform

In a market where other software companies are scaling back investments in innovation and personnel, Birdeye is doing the exact opposite. Recently producing Social and appointment products and recruiting top talent has established its reputation as one of the highest-rated customer experience platforms for five years. Their success was so impressive that they earned #1 ratings across sixty-four categories on G2.

“By combining Birdeye’s product excellence, customer-centric focus, and amazing company culture, this collaboration is a perfect match,” Tony Van-Eyk, Co-Founder and CEO of Cube Online, expressed his enthusiasm. 

“We are so thrilled to be part of the Birdeye family! This is an amazing result for Cube customers, who now have access to some of the most advanced technology and enhanced support services worldwide. We can’t wait to start this new chapter together and see what we accomplish!”

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